As part of Mercedes-Benz’s global push toward a more digital, immersive brand experience, we partnered with their Egypt head office to produce 360° virtual reality tours for their four most prominent showrooms and facilities nationwide. These virtual spaces offered users a seamless walkthrough of each location—combining cutting-edge visuals with interactive functionality to keep the brand aligned with future-ready, customer-first marketing initiatives. The showrooms included:

• Ezz El Arab Star Showroom inside Mall of Arabia, 6th of October – a modern retail environment blending luxury and accessibility.
• German Auto Service (GAS) in Heliopolis – a sleek, urban showroom known for precision and customer service.
• NATCO Showroom in 6th of October City – a state-of-the-art space reflecting Mercedes-Benz’s latest retail identity.
• AGM Showroom in Obour City – a spacious, fully-equipped destination for premium automotive experiences.

Each tour was built with high-resolution 360° visuals, intuitive UI, and optimized performance across desktop and mobile. Our goal was simple: make the in-showroom feeling available from anywhere—blending sophistication with digital innovation, just like the brand itself.